Some influencers flagrantly break the law with seemingly little consequence. However, the Advertising Standards Authority (ASA) and Competitions and Markets Authority (CMA) are intent...
Influencing is serious business. The influencing marketing industry was worth an estimated $6.5bn in 2019. Everyone is fighting to get a slice of the...
Last week the second biggest man on the internet, PewDiePie (real name Felix Kjellberg), announced he was 'taking a break' from YouTube. Some may see...